Case Study

Audi Service Magazine

Management of the entire editing process, from the initial briefing to the printing of the finished editorial product Contact and coordination of external contributors (technical journalists) Editing of news, articles and interviews Management of the design process Images selection High

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Champion Facebook Page

FB page graphic layout implementation according to the Champion International guidelines Editorial plan definition and calendarscheduling Publication of 2/3 posts per week Pictures and images research andselection Ad hoc graphics realization for each post Facebook adverts management: setting budget/timing/audience One

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Hub agency for MTA

Direct management of press office activities in UK and USA Management and coordination of partner agencies in Germany and France Drafting press releases International trade shows: press invitations and support at the stand Press kits creation Organization of interviews with

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Mafra Blog Management

Writing of brand-new blog posts for the Company Blog Ongoing activity through the year Each post writteninternally Each post scheduled according to thecustomer’s needs Arranged phone/personal interviews for posts

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Magneti Marelli Parts & Services LinkedIn page

Drafting of the editorial plan One post per week Each post follows the company’s communication plan and falls under different categories (e.g. product, event, corporate etc.) Weekly calls with Magneti Marelli Parts & Services to collect information and tailor the

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Organization of trade shows for Chevron

Support in the organization of the company’s presence at the tradeshow Direct contact with the exhibition’s organizers Application form/Contract management Coordination between stand designers/exhibition technical department/exhibition organizers Press office activity before/during/after the exhibition Press kit preparation Press invitations Interviews /

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