- Drafting of the editorial plan
- One post per week
- Each post follows the company’s communication plan and falls under different categories (e.g. product, event, corporate etc.)
- Weekly calls with Magneti Marelli Parts & Services to collect information and tailor the editorial plan
- Managing of the adv budget used to boost post or create campaigns
- Monitoring of the adv results
- Analysis of LinkedIn insights to improve ROI
